Disney Village Marketplace

Disney Village Marketplace Enhancements  |  Downtown Disney at Walt Disney World Resort, Lake Buena Vista, Florida
Client: Walt Disney Imagineering

A 55-acre waterfront shopping, dining, and entertainment village has been centrally located in Lake Buena Vista, Florida since 1975. Through the years, numerous aesthetic enhancements, structural and systems improvements have taken place. Aesthetic and architectural design issues regarding the pedestrian common areas, hardscapes, storefronts, decorative landscape, environmental graphics, site, transportation, parking areas, new restaurant building, and new service building were addressed. The Village’s master plan was enhanced to improve the shopping district’s overall appeal, retail offering, and functional relationships.